Smarter PR. Better Coverage. Less guesswork.
Tools built on insight from real journalists
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Create campaigns journalists actually want to cover and see how your chosen audience will respond to your story before you hit send.
Think of it as A/B testing for PR
Instead of guessing which angle will land with your target audience, or waiting to see if journalists pick up your story, you can test and refine your messaging before publication.
Our Tools
Powerful AI-driven solutions for your business
Test your headlines to find out which one performs best with your target audience.
Evaluate press releases based on credibility, accuracy, newsworthiness, bias and practicallity.
Instant analysis on campaigns from UK adults or a chosen audience.
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Try PR Toolkit for Free. 5 headline tests + 2 press release scores. No credit card required.
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